True Blood Premiere Sucks Up Record Viewers for HBO

According to Nielsen ratings data, the second-season premiere of True Blood was the most-watched HBO program since The Sopranos finale two years ago. The season opened with 3.7 million viewers in the 9 p.m. hour, an increase of 157% over the season 1 premiere and 51% more than the season 1 finale. Adding in watchers from the 11 p.m. encore, the total viewers climbed to 5.1 million, True Blood‘s largest audience to date.